When you think about how small a percentage of the population JDate caters to, it’s a wonder that the brand has become so ubiquitous in the popular culture. Witness this random JDate shoutout…

I’m sitting there, reading my Entertainment Weekly magazine, and flip to a pictorial cartoon titled “Jack of All Trades,” which speculates as to what Jack Bauer might have been up to during the terrorism hiatus. Among the panels are “tending to his prize-winning orchids” and “learning the Soulja Boy dance,” but the random comes in with panel #3:

Joining JDate: Oy! Did he really spend a month trolling this site before realizing it’s not for singles whose first names begin with J?

Thanks to Tim Stack at EW for that one.